The Messy Business Of Reinventing Happiness | Fast Company

A fascinating piece of investigative journalism that is deeply insightful, exploring how Disney realised they needed to reinvent their Parks business, and just how they made the ‘Next Generation Experience’ happen.

It shows the challenges, obstacles and pitfalls of trying to bring such a drastic change to Disney, but also why change is necessary for companies to survive.

Well worth a read.

The Messy Business Of Reinventing Happiness | Fast Company | Business + Innovation.